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Archive for May, 2008

Google Adwords’ New Matching Feature

Google Adwords just introduced a new beta matching featuring that enables you to get more clicks from the keywords in your account.
It’s called “Automatic Matching” and it can be found under Campaign Settings –> Advanced Options.

In a nutshell, Google will take a look at your keywords and show your ads for other keywords they feel [...]

Popularity: 29% [?]

Using Misspelled Keywords in Pay Per Click

Hey guys, Happy Memorial Day! I doubt too many people are reading blogs today — but it’s been 4 days since I posted something and I hate letting more than 3 days pass without adding new content.
OK, if you’re using pay per click, don’t forget about bidding on misspelled keywords. There’s usually less competition and [...]

Popularity: 74% [?]